Getting the Horse Before the Cart: Social Media for Small Business

Get the Horse Before the Cart


John Moore and I welcomed social media expert Mark Traphagen, Senior Director of Online Marketing for Stone Temple Consulting, to our Small Business WebTech show to discuss how small businesses should be utilizing social media.  Mark emphasized the things that need to be taken into consideration before you get started on social media, as well as how best to approach your time there.

Following is my embedded Google Plus post which contains a timestamped summary and index of the show. Be sure to click on “Read more” to expand the post.